Concept 780 at SEMA (Rolling Mar-Apr 2022)
Rolling Magazine Mar-Apr 2022 by Davies Owens
Rolling Magazine Mar-Apr 2022 by Davies Owens
Rolling Magazine May-Jun 2021 by Davies Owens
The 2021 Speciality Equipment Market Association (SEMA) Show is upon us, and like many other exhibitors, the Rebuilding Generations team volunteers and their associates has been working hard to put the finishing touches on their contribution to the display: the pearl-white Volvo 780 Turbo originally modified by ASC for Volvo Cars North America at six-figure cost and exhibited at [...]
No restoration of this extent is without unforeseen challenges. Given that the vast majority of parts for the car are no longer available, the Rebuilding Generations team had to procure many of the parts from more than five 780/740 donor cars! Even when the 780 was new, it was an unusual car that most [...]
It was 32 years ago that our Concept 780 first rolled out the door of Bertone in Turin, Italy. After crossing the Atlantic, Volvo sent the car by truck to Detroit where ASC (American Sunroof Corp) was known for designing and building one-off show cars. It took more than six months working with Volvo [...]
There is nothing like a goal to motivate behavior. SEMA (Specialty Equipment Market Association) is one of the industry’s largest gathering of aftermarket and manufacturers in the world. More than 50,000 people representing more than a 1,000 unique auto and truck builds are presented at the event. To prepare for something of this magnitude [...]
31 years after the last 780 rolled off the assembly line and parts production stopped for all of the unique interior and exterior parts on the 780. While Volvo made every effort to project what would be needed by way of replacement parts for a few decades, they certainly didn't stockpile enough for keeping [...]
Own a 780 for any time, and you will find that the climate control system often fails to send air where you want it. You are driving down the road on a hot day with the cold air blowing out the dash vents. You step on the gas to pass a car, and the [...]